The Tactician’s Crown is TFT’s end-of-set esports competition, bringing together 40 top players from around the world. This campaign draws heavy inspiration from Set 12’s theme of magic and duels—reimagined through a high-stakes, competitive lens.MORE INFO↴
Magic & Mayhem channels the elegance of Art Nouveau — but for the Tactician’s Crown, we’ve dialed up the Battle. We’ve transformed that graceful style into something bold, electrifying, and arena-ready — where magic meets mayhem on the competitive stage.
[STGE]
We also had the chance to help shape the stage where the action unfolds. Inspired by Pengu’s Magitorium — a magical arena where duelists cast spells and clash in epic showdowns—we brought that energy to life for the broadcast stage, blending fantasy with high-stakes spectacle.
[Concept LED Screen ART - Carmen Carballo]
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Videos: we created highlights across different regions, to better illustrate the players' journey to the audience.
